The Broadcast Ratings Council
A) surveys broadcasters.
B) accredits ratings companies.
C) rates television networks.
D) confirms audience size.
Correct Answer:
Verified
Q22: 900-number phone surveys are an example of
A)
Q23: Newspapers conduct people-on-the-street interviews because
A) they are
Q24: What organization checks circulation claims?
A) Arbitron Circulation
Q25: Who was the first pollster to measure
Q26: Congressional investigations into false and inflated claims
Q28: When events such as giveaways coincide with
Q29: Which is a television ratings sweeps month?
A)
Q30: When polled with handwritten diaries, many people
Q31: The flush factor is a term to
Q32: When viewers avoid commercials by changing from
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