Integrated marketing communications (IMC) include all except the following factor:
A) direct marketing
B) public relations
C) product development
D) sales promotion
Correct Answer:
Verified
Q33: Which of the following is not one
Q34: The technological megatrends that sales managers must
Q35: The managerial forces that sales managers must
Q36: Which of the following is not a
Q37: Integrated marketing communications (IMC) does not include
Q39: New data collection, analysis and information management
Q40: The shift to direct marketing alternatives include:
A)
Q41: Some sales force automation tools include:
A) electronic
Q42: Direct marketing techniques include all of the
Q43: As millions of immigrants enter the United
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