The managerial forces that sales managers must be knowledgeable about include:
A) selling cost reduction efforts
B) shift to direct marketing alternatives
C) shortage of business-to-business salespeople
D) all of the above

Question

Quizplus · Accepted Answer

Sales managers need to be aware of various factors affecting their field, including cost reduction efforts, shifts in marketing strategies, and workforce shortages.

The Managerial Forces That Sales Managers Must Be Knowledgeable About