To develop a good cross-sector alliance strategy, a nonprofit should
A) try not to get too committed to any one partner but diversify the portfolio
B) use board members to identify potential partners
C) get an ad agency to donate advertising
D) consider connecting with all ongoing businesses in the community
E) select a business whose product and interests are not too similar in order to avoid conflict of interest
Correct Answer:
Verified
Q6: Advertising agencies often donate their skills to
Q7: The Advertising Council campaign which first drew
Q8: When a corporate-nonprofit alliance is distinguished by
Q9: Consumer research indicates that
A) national or global
Q10: For the nonprofit organization, cause-related marketing or
Q11: Using James Austin's model of the collaboration
Q13: What key dimension should be considered when
Q14: In selecting a business partner, a nonprofit
Q15: The local Catholic Community Hospital is seeking
Q16: You are a manager of a local
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