An emotional appeal is something that you add on to the content of your speech after it is fully developed.
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Q29: The speaker should appeal to multiple needs
Q30: A listener's elaboration likelihood is determined before
Q31: Listeners resist persuasion quite often because change
Q32: Selective listening often leads the audience to
Q33: Reinforcement is an effective strategy for increasing
Q35: The visualization step of the motivated sequence
Q36: Weakening commitment is generally all a speaker
Q37: When addressing an audience that already agrees
Q38: Planning your persuasive strategy starts with determining,
Q39: Listeners will be _ to let the
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