Recruiting is the process through which businesses locate and attract qualified applicants for sales positions. If you are the CEO of a small start-up business with limited training resources and have decided to build your own sales force, which of the following is most likely to be your source of sales trainees?
A) your present customers
B) salespeople with industry experience
C) business associates
D) sales executive clubs
E) newspaper advertising

Question

Quizplus · Accepted Answer

Salespeople with industry experience are the most likely to have the skills and knowledge necessary to be successful in a sales position. Since the start-up business has limited training resources, it would be beneficial to recruit sales trainees who already have experience in the industry. Recruiting from your present customers or business associates may limit the pool of qualified applicants, and sales executive clubs may not be accessible or cost-effective. Newspaper advertising may attract a large number of applicants, but it may be difficult to screen for industry experience and may not yield the most qualified candidates.

Recruiting Is the Process Through Which Businesses Locate and Attract