An advantage associated with preannouncements is that they provide information to competitors who may accelerate their development of competing products.
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Q7: Because systemic products are composed of components
Q8: Standardization enhances customer adoption because it hinders
Q9: Where technical standards exist, your company will
Q10: One way to enhance your chances of
Q11: It is possible to manage customer expectations
Q13: You would be better off if you
Q14: If you lose a standards battle, your
Q15: If you lose a standards battle and
Q16: If the market is young and most
Q17: To increase your customers' switching costs and
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