If the market is young and most of the customers are in the late majority, then you should differentiate your product form existing technical standards.

Name: If the market is young and most of the customers are in the late majority, then you should differentiate your product form existing technical standards.
Brand: Quizplus
Rating: 4.8 (30 reviews)

Question

Quizplus · Accepted Answer

In a market where most customers are in the late majority, they prefer established, reliable products that conform to existing standards rather than differentiated or innovative ones.

If the Market Is Young and Most of the Customers