Which of the following statements is true about on-demand marketing?
A)It requires firms to focus on the internal rather than the external business environment.
B)It gives maximum emphasis to aggressive personal selling strategies.
C)It is aimed at enhancing customer relationships.
D)It is used by sales-oriented firms.

Question

Quizplus · Accepted Answer

On-demand marketing is aimed at enhancing customer relationships by delivering personalized and relevant messages to customers based on their individual needs and preferences. This approach focuses on providing a seamless customer experience across all touchpoints, increasing customer loyalty and ultimately driving sales. It involves using data and technology to understand customer behavior and preferences and delivering targeted messages through various channels.

Which of the Following Statements Is True About On-Demand Marketing