
The person responsible for ensuring the final product reaches the media destination on time is the
A) production manager
B) account planner
C) account supervisor
D) creative director
E) traffic manager
Correct Answer:
Verified
Q54: This compensation model would see marketers pay
Q55: A key function of the account executive
Q56: An agency team generally includes a
A) creative
Q57: Moving toward this type of agency compensation
Q58: The agency role which acts as the
Q60: The fee system of agency compensation
A) shares
Q61: Media support services include the CRTC.
Q62: In a large multi-product company like Proctor
Q63: Advertising agencies are service organizations responsible for
Q64: Creative boutiques are usually staffed by previous
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