According to Porter's five competitive forces,_____ recognizes that active competition among industry members helps determine industry performance and it is the most direct and intense form of competition.
A) rivalry among existing firms
B) threat of new entrants
C) threat of substitute products
D) bargaining power of suppliers

Question

According to Porter's five competitive forces,_____ recognizes that active competition among industry members helps determine industry performance and it is the most direct and intense form of competition. 
A) rivalry among existing firms
B) threat of new entrants
C) threat of substitute products
D) bargaining power of suppliers

Quizplus · Accepted Answer

The statement refers to the first force mentioned in Porter's Five Competitive Forces framework, which is the rivalry among existing firms. This force determines the intensity and directness of competition among industry players, influencing the overall performance of the industry.

According to Porter's Five Competitive Forces,_____ Recognizes That Active Competition