What form of marketing is based on the premise that a marketer will be much more successful when he communicates with consumers who have already agreed to listen to him?
A) segmented marketing
B) behavioral targeting
C) e-commerce marketing
D) permission marketing

Question

Quizplus · Accepted Answer

Permission marketing is based on the premise that a marketer will be much more successful when he communicates with consumers who have already agreed to listen to him. This means that the marketer has obtained explicit permission from the consumer to receive marketing messages, rather than bombarding them with unsolicited ads. This approach can lead to higher engagement and better relationships with customers.

What Form of Marketing Is Based on the Premise That