
Of the different types of mailing lists that can be purchased, the least expensive is a response list.
Correct Answer:
Verified
Q118: Companies develop frequency programs to encourage customer
Q119: A frequency program provides incentives that are
Q120: Describe a frequency program.
Q121: A primary advantage of direct mail is
Q122: In purchasing a mailing list, a "hot
Q124: Online sales are often spurred through offline
Q125: Successful cataloging requires:
A)a companion website to facilitate
Q126: Selling products to customers without the use
Q127: When purchasing a direct mailing list, a
Q128: Outbound direct response telemarketing is most successful
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