Outbound direct response telemarketing is most successful when:
A)it is tied into a database and either customers or prospects are called.
B)calls are made from a compiled list.
C)individuals who have visited the company's website are called.
D)it is used for cross-selling.

Question

Quizplus · Accepted Answer

Outbound direct response telemarketing is most successful when calls are made to customers or prospects who are already in a database. This allows for targeted messaging and personalization, increasing the likelihood of a successful interaction. Compiling a list can be less effective as it may include individuals who are not interested in the product or service being offered. Calling individuals who have visited the company's website may be effective, but only if they have already expressed interest or provided contact information. Cross-selling can also be effective, but only if the customer has already purchased a product and is therefore known to the company.

Outbound Direct Response Telemarketing Is Most Successful When