Which of the following is most essential to even the simplest definition of marketing?
A)demand management
B)the production concept
C)customer relationships
D)making a sale
E)making a profit

Question

Quizplus · Accepted Answer

Customer relationships are at the heart of marketing, as it involves creating, maintaining and enhancing customer relationships through delivering superior customer value. The other options are either too narrow or focused on short-term goals that do not necessarily align with the long-term goals of marketing.

Which of the Following Is Most Essential to Even the Simplest