Consumer and business marketers use many of the same variables to segment markets. Business marketers use which of the following?
A)operational behaviours
B)purchasing plans
C)situational factors
D)product characteristics
E)brand personalities

Question

Quizplus · Accepted Answer

The Answer of Consumer and business marketers use many of the same variables to segment markets. Business marketers use which of the following?
A)operational behaviours
B)purchasing plans
C)situational factors
D)product characteristics
E)brand personalities

Consumer and Business Marketers Use Many of the Same Variables