Which of the following statements illustrates why stereotypes should be avoided when using age and life cycle segmentation?
A) Old women love to shop; young women love it more!
B) Most 10-year-old boys are mischievous.
C) Some 70-year-olds require wheelchairs; others play tennis.
D) The majority of 20-year-olds have to work; the same holds true for 30- and 40-year-olds.
E) both C and D
Correct Answer:
Verified
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