When the economy tightens,customer loyalty and customer retention become ________ for marketers.
A)more important
B)less important
C)impossible
D)long-term but not short-term goals
E)short-term but not long-term goals

Question

Quizplus · Accepted Answer

When the economy tightens, customers may have less disposable income and may be more selective in their purchasing decisions. This makes customer loyalty and customer retention more important for marketers to maintain a steady revenue stream.

When the Economy Tightens,customer Loyalty and Customer Retention Become ________