The best approach for researchers to take to guard consumer privacy includes all of the following EXCEPT which one?
A)Ask only for the information needed.
B)Use information responsibly to provide value.
C)Avoid sharing information without the customer's permission.
D)Sell the information only when it is financially worthwhile.
E)Fully explain to the respondents how the information will be used.

Question

Quizplus · Accepted Answer

Selling information solely for financial gain goes against guarding consumer privacy as it puts the customers' information at risk of being exploited without their knowledge or consent.

The Best Approach for Researchers to Take to Guard Consumer