Which of the following is a disadvantage of a team-based approach to new-product development?
A)It takes longer to get the right products to market.
B)The development effort is not as effective because of team members' lack of expertise.
C)Levels of risk can be more easily controlled.
D)Organisational confusion and tension can affect the process.
E)The process does not work with the shorter life-cycles of many of today's products.

Question

Quizplus · Accepted Answer

A team-based approach to new-product development can lead to confusion and tension within the organization, which can affect the process and slow down development. However, this is not always the case and can be mitigated through effective leadership and communication. The other choices are not necessarily disadvantages of a team-based approach to new-product development.

Which of the Following Is a Disadvantage of a Team-Based