Of all the ways to structure a salesforce,the product salesforce structure is most effective in helping the company to become more customer focused and build closer relationships with important customers.

Question

Quizplus · Accepted Answer

A product salesforce structure organizes salespeople around specific products or product lines, which can lead to expertise in those products but does not inherently focus on building closer customer relationships or a customer-centric approach. A customer (or market) salesforce structure, where the salesforce is organized around specific customers or customer segments, is more effective for becoming customer-focused and building closer relationships with important customers.

Of All the Ways to Structure a Salesforce,the Product Salesforce