To discourage a salesperson from ruining a customer relationship by pushing too hard to close a deal and earn a commission,companies are designing compensation plans that reward salespeople for building customer relationships and growing the long-run value of each customer.

Question

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This statement is true. Many companies are now realizing the importance of building strong customer relationships for long-term success, and are incentivizing salespeople to prioritize this over short-term gains.

To Discourage a Salesperson from Ruining a Customer Relationship by Pushing