The use of existing information in books, articles, and electronic databases is known as:
A) primary research
B) qualitative research
C) summative research
D) secondary research
E) professional research
Correct Answer:
Verified
Q9: Public relations firms use online databases for
Q10: When everyone in the target audience has
Q11: Which of the following is NOT an
Q12: Public relations research should be conducted
A) before
Q13: Analysis of key messages, number of brochures
Q15: Which of the following questions should one
Q16: budget is usually divided into two categories,
Q17: The systematic and objective categorizing of content
Q18: As practitioners move away from "seat-of-the-pants" practices,
Q19: Which of the following situations do not
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