Which of the following is a trade sales promotion technique that involves rewarding retailers or wholesalers with discounts or payments for promoting a product to consumers?
A) trade allowance
B) trade exhibit
C) loyalty program
D) trade premium
E) trade coupon
Correct Answer:
Verified
Q16: Which of the following is NOT a
Q17: Advertising _ define the task that advertising
Q18: Which of the following is a direct
Q19: A marketing communications objective to _ has
Q20: Unlike public relations, _ messages are by
Q23: Which of the following is a promotional
Q24: Which type of advertising is used to
Q25: _ refers to how many people were
Q26: Which message execution style depicts average people
Q37: To be successful,an advertisement must _.
A) guarantee
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