A market-product grid is a framework to relate the ________ to products offered or potential marketing actions by an organization.
A)market segments of potential buyers
B)marketing objectives of potential products
C)total anticipated revenue from specific groups of buyers
D)total anticipated profit from specific groups of buyers
E)market share of the closest competitor

Question

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A market-product grid is a framework to relate the market segments of potential buyers to products offered or potential marketing actions.

A Market-Product Grid Is a Framework to Relate the ________