________ is the marketing communications function charged with executing programs to earn public understanding and acceptance,which means both internal and external communication.

Question

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Public relations is the marketing communications function charged with executing programs to earn public understanding and acceptance, which includes both internal (within the organization) and external communications. Personal selling focuses on building relationships with individual customers to persuade them to make a purchase. Advertising is a paid form of communication that promotes a product or service. Sales promotions involve short-term incentives to encourage immediate purchases. Publicity refers to non-paid media coverage, while public relations encompasses a broader range of communication strategies beyond media relations.

________ Is the Marketing Communications Function Charged with Executing Programs