Why would marketers want to communicate about their company's new ways of working to ensure that people and the planet are not adversely affected by the company's pursuit of profit?
A) The messages can help a company become certified.
B) The messages can make the company more responsible.
C) The messages make the company seem more self-interested.
D) The messages can establish trust and set the company apart.
E) The messages can provide verification that reassures consumers.
Correct Answer:
Verified
Q51: The brand _ states how the consumer
Q52: Loyalty is a measure of both attitude
Q53: A critical factor in interest is relevance,which
Q55: Consumers respond to advertising by selecting which
Q56: Mass communication is a conversation or dialogue,and
Q57: It is not possible for consumers to
Q58: Customer evangelists are employees whose job involves
Q59: Target marketing relies on consumers to pass
Q108: Persuasion is the conscious intent on the
Q139: Source credibility means that the person delivering
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents