A group of 8 to 10 (or even up to 15)potential users of a product who are gathered around a table to have a discussion about some topic,such as the brand,the product category or advertising,is known as a(n)________.

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A focus group is a research method in which a small group of people are gathered to discuss a specific product or topic. This group is usually composed of 8 to 10 individuals, but it can be expanded up to 15. During the session, participants share their opinions, attitudes, and beliefs in an open, moderated discussion, giving the product or brand team valuable insights that help them understand the target audience better. Focus groups are used extensively in marketing research and are an effective way to gather qualitative data.

A Group of 8 to 10 (Or Even Up to 15)potential