The editorial environment of a magazine is said to lend authority and credibility to the advertising.This is called audience:
A)attention
B)receptivity
C)priority
D)none of the above

Question

Quizplus · Accepted Answer

Audience receptivity refers to the idea that the editorial content of a magazine can influence how responsive readers are to the advertising within it. By being situated in a credible environment, ads may be more likely to be trusted and perceived positively by readers.

The Editorial Environment of a Magazine Is Said to Lend