A program rating is the percentage of TV households that are in a market and are tuned to a specific program during a specific time period.
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Verified
Q20: Traditionally,newspapers were known for advantages of geographic
Q21: The future of television is likely to
Q22: Internet radio has a wide and enthusiastic
Q23: Digital media allows advertisers to make _
Q24: The web,tablets,and smartphones all can relate to
Q26: Radio syndication provides complete programs to advertisers
Q27: Share of audience provides a measure of
Q28: Narrowcasting is the development and delivery of
Q29: Television has a high absolute cost.
Q30: Newspapers are an excellent medium for:
A) retailers who
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