Share of audience provides a measure of the proportion of households that are using TV during a specific time period and are tuned to a particular program.

Name: Share of audience provides a measure of the proportion of households that are using TV during a specific time period and are tuned to a particular program.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Share of audience is a measure of the percentage of households or individuals who are watching a particular program among all those who are using television during a specific time period.

Share of Audience Provides a Measure of the Proportion of Households