Which channel function most likely plays a role in all value-added activities of a marketing channel system?
A) information sharing
B) promotion
C) negotiation
D) payment
E) ordering

Question

Quizplus · Accepted Answer

Information sharing is a crucial function in all value-added activities of a marketing channel system as it involves the flow of data and communication between different channel members. This function helps in facilitating coordination and collaboration among channel partners, optimizing inventory levels, improving customer service, and enhancing overall channel performance. Promotion, negotiation, payment, and ordering are also important channel functions, but they may not necessarily be involved in all value-added activities of the system.

Which Channel Function Most Likely Plays a Role in All