Which factor would LEAST likely be considered in the implementation stage of the marketing channel strategy framework?
A) channel member power and dependence
B) channel partner relationships
C) end-user segmentation
D) channel policies
E) logistics

Question

Quizplus · Accepted Answer

End-user segmentation is a factor that is more relevant during the channel design stage, rather than the implementation stage. During the implementation stage, the focus is more on executing the chosen strategy and ensuring that the various components of the channel are working efficiently. Factors such as channel member power and dependence, channel partner relationships, channel policies, and logistics are critical to the successful implementation of the channel strategy.

Which Factor Would LEAST Likely Be Considered in the Implementation