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Tata Motors,an Leading Auto Company in India,launched Its Low-Priced Car

Question 50

Multiple Choice

Tata Motors,an leading auto company in India,launched its low-priced car model,Nano,in the year 2009.It made the production of Nano possible by using lighter material and replacing expensive material with less expensive material wherever possible,without compromising on safety and environmental issues.Thus,with a successful implementation of its well-constructed strategy,it has strengthened and defended its share of the established market.The company has very successfully implemented the _____ strategy.


A) low-cost analyzer
B) differentiated endorser
C) high-cost reactor
D) low-cost reactor

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