Which of the following is the best example of a head-to-head positioning against competitive offerings or potential offerings?
A)Developing a second brand or product line with more appealing features
B)Providing more attention to internal quality control processes
C)Using reminder advertising for existing products
D)Investing more in smaller and slower-growing segments in an industry

Question

Quizplus · Accepted Answer

Developing a second brand or product line with more appealing features directly competes head-to-head with the offerings of competitors or potential offerings in the market.

Which of the Following Is the Best Example of a Head-To-Head