The salesperson should emphasize building strong relationships with customers when selling mature and more well-established products.

Question

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When selling mature and more well-established products, building strong relationships with customers becomes crucial as it helps in retaining existing customers while acquiring new ones through referrals and recommendations. It also helps in gaining insights into customers' changing needs and preferences, which can be used to improve the product and stay ahead of the competition. Therefore, the salesperson should emphasize building strong relationships with customers to maximize sales and profits.

The Salesperson Should Emphasize Building Strong Relationships with Customers When