Extrinsic motivators have a more long-term effect on the attitudes of salespeople than intrinsic motivators.

Question

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Research has shown that intrinsic motivators, such as job satisfaction and a sense of accomplishment, have a more lasting impact on the attitudes of salespeople compared to extrinsic motivators, such as bonuses and incentives. Intrinsic motivators tend to create a deeper sense of commitment and loyalty to the company, while extrinsic motivators may only drive short-term efforts.

Extrinsic Motivators Have a More Long-Term Effect on the Attitudes