Who embrace products relatively early in the product life cycle,are likely to be community oriented,and often are opinion leaders themselves?
A)early adopters
B)innovators
C)early majority
D)late majority

Question

Quizplus · Accepted Answer

Early adopters are often community-oriented and willing to take on new products early in their life cycle. They are also likely to be opinion leaders themselves and can help to spread awareness of the product to others. Innovators may also be early adopters but are more focused on the technology itself rather than the community aspect. The early majority and late majority tend to wait for the product to become more established before adopting it.

Who Embrace Products Relatively Early in the Product Life Cycle,are