Which is an advantage that transit advertising delivers to an advertiser that traditional outdoor does not?
A) builds brand awareness among people on the move
B) provides reminder messages to a mobile population
C) Exposure takes place in an environment where the audience has more time to read the message.
D) has a limited time to expose an audience to the message
E) self-selects low-income viewers
Correct Answer:
Verified
Q53: Most revenue in transit advertising is derived
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Q55: Which of the following is NOT true
Q56: Andrew Jackson used the first commercial billboard
Q57: Even if properly executed, outdoor advertising is
Q59: The category of out-of-home advertising displays described
Q60: A study commissioned by the OAAA about
Q61: OAAA contracted to use the Personal People
Q62: Because of the nature of the medium,
Q63: As the outdoor industry continues to appeal
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