To be effective in sales promotion, you must remember that one basic function is to inform, while the other is to:
A) differentiate.
B) motivate.
C) show customers gratitude.
D) drive profit.
E) persuade.
Correct Answer:
Verified
Q1: By the 1960s, promotion firms began to
Q2: If, in your promotion strategy, you were
Q4: Which of the following is NOT a
Q5: Today, most marketers recognize that sales promotions
Q6: To help determine the incentive needed, the
Q7: In a marketing environment, "to expand brand
Q8: Listed value-added promotional tactics include all of
Q9: Which of the following would NOT be
Q10: To be successful in marketing communication efforts,
Q11: What is the historic ratio between expenditures
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