Products that are heavily influenced by subjective norms (SN)factors are likely to emphasize the approval of all of the following EXCEPT:
A) friends.
B) legislative bodies.
C) social class.
D) coworkers.
E) family.

Question

Quizplus · Accepted Answer

Subjective norms refer to the perceived social pressure to perform or not perform a behavior. Legislative bodies do not fall within the scope of subjective norms as they are not individuals or social groups that one would seek approval from.

Products That Are Heavily Influenced by Subjective Norms (SN)factors Are