Martha,a marketing researcher,is currently analyzing the information collected and determining what possible opportunities it has for management.At which stage of marketing research is she?
A) Interpreting information
B) Defining the problem
C) Making a preliminary investigation
D) Planning the research
E) Gathering factual information

Question

Quizplus · Accepted Answer

Martha is in the stage of interpreting information, as she is analyzing the data already collected to determine opportunities for management.

Martha,a Marketing Researcher,is Currently Analyzing the Information Collected and Determining