Zan hires a trained researcher to ask customers questions, listen to and record their answers, and then pose additional questions and clarify or expand on a particular issue that Zan is dealing with.Identify the research method used by Zan.

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Quizplus · Accepted Answer

Zan is using in-depth interviews as the research method, as they are hiring a trained researcher to ask detailed questions and listen to and record responses in order to gain a deeper understanding of customer preferences, opinions, and behaviors. This method typically involves open-ended questions and encourages discussion and elaboration on a particular topic.

Zan Hires a Trained Researcher to Ask Customers Questions, Listen