Under Armour used ____________ ads to create interest and excitement around a new product introduction for its Armour39 performance monitoring system.It wanted to create some suspense and mystery for the new product.
A)transformational
B)reminder
C)rational
D)consumer-generated
E)teaser

Question

Quizplus · Accepted Answer

Teaser ads are designed to create interest and excitement around a new product by providing a glimpse or teaser of what's to come, without giving too much away. This strategy is often used to create some suspense and mystery for the new product, which can generate more buzz and anticipation among consumers. Under Armour likely used teaser ads to introduce its new Armour39 performance monitoring system and build excitement around its launch.

Under Armour Used ____________ Ads to Create Interest and Excitement