Which of the following companies could benefit from the use of database marketing?

Question

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All of the above companies could benefit from the use of database marketing. Financial institutions such as loan companies and credit card companies can use customer data to target specific audiences for their services. Retailers such as Lands' End and Chadwick's of Boston can use customer data to personalize their marketing efforts and offer targeted promotions. Charitable organizations like the American Heart Association can use donor data to tailor their fundraising efforts and create personalized donation requests.

Which of the Following Companies Could Benefit from the Use