Promoters of __________________________ are a prominent example of the "few bad apples" tarnishing the image of the direct marketing industry.

Question

Quizplus · Accepted Answer

The phrase "few bad apples" suggests that only a small percentage of direct marketers are engaging in unethical behavior. The mention of "wonder products" highlights the potential for fraudulent or exaggerated claims about the effectiveness of certain products, which can contribute to a negative perception of the entire industry. Options A, B, and E are not directly related to the direct marketing industry, while option C may be subject to similar concerns about unethical behavior but is not specified in this context.

Promoters of __________________________ Are a Prominent Example of the "Few