Which of the following statements about newspapers and magazines as advertising media is true?
A) Most magazines and newspapers could survive without advertising revenue.
B) Newspapers are a primary source of shopping information for many consumers.
C) The number of daily newspapers in most cities has been increasing due to a dramatic increase in the amount of readily available advertising revenue.
D) Magazines are not really dependent on advertising revenue since they can charge higher prices for their publications.
E) All of the above statements about newspapers and magazines as advertising media are true.
Correct Answer:
Verified
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Q14: Which of the following is an example
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Q20: Which of the following statements about the
Q22: Trade publications are important to advertisers because:
A)they
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Q33: The fact that most magazines are published
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