______ is the coordination of all seller-initiated efforts to set up channels of information and persuasion to sell goods and services.
A)Publicity
B)Advertising
C)Organizational communication
D)Promotion
E)Marketing

Question

Quizplus · Accepted Answer

Promotion refers to all seller-initiated efforts to set up channels of information and persuasion to sell goods and services. This includes advertising, personal selling, sales promotion, and public relations. Publicity is a type of unpaid promotion where a company's news or information is distributed through media channels. Organizational communication refers to the exchange of information within an organization. Marketing encompasses a broader scope of activities, including market research, product development, pricing, and distribution, in addition to promotion.

______ Is the Coordination of All Seller-Initiated Efforts to Set