Marketers use advertising to:
A)create brand image
B)strike a responsive chord with consumers when differentiation using other elements of the marketing mix is difficult
C)create symbolic appeals for a company or brand
D)take advantage of the fact that advertising is a very cost-effective method of reaching a large audience
E)do all of the above

Question

Quizplus · Accepted Answer

Marketers use advertising for all the mentioned reasons, including creating brand image, striking a responsive chord with consumers, and creating symbolic appeals for a company or brand. Additionally, advertising is a cost-effective method of reaching a large audience. Therefore, the best choice is E, all of the above.

Marketers Use Advertising To