Which of the following people will propagate a brand's message and invite others to the experience?

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Influencers are individuals who have a strong following on social media and can promote a brand's message to their audience. They have credibility and can encourage others to try the brand's experience. Followers simply consume the brand's message, while lurkers observe but don't participate in any discussion. Bloggers are content creators who may or may not have a large following, and web crawlers are automated programs that scan websites.

Which of the Following People Will Propagate a Brand's Message